Vallès Visió television uses ATV PRO

This solution by AM automates all publication of content and minimises any production efforts



Vallès Visió, the public digital television of the Vallès Oriental county in Catalonia, recently acquired ATV PRO , Activa Multimèdia’s solution for publication of content. The model, apart from the top features of the AutomaticTV line, enables the automation of programming and helps minimise any production efforts.

The Lavinia group, which produces Vallès Visió’s news bulletins, will complement the channel’s programming grid with the ATV PRO platform, the advanced solution of the Automatic TV product line. The system will enable the automatic publication of all kinds of content on screen, in multiple formats and totally customisable – current and service news, cultural activities or advertisements that can be featured on full screen or combined with video and art work.

ATV PRO will also provide Vallès Visió with weather information, revised by the weatherpersons from Activa Multimèdia’s Serveis Audiovisuals de Meteorologia (SAM), with a local focus of the channel coverage areas.

Moreover, the installation will use for the first time the new version of the software suite of the line, that improves the management of the available content and extends the presentation formats that the user can make use of.